Mississauga, Ontario, Canada
March 13, 2014
After three weeks, six cities and over a thousand attendees, BASF Canada’s first Knowledge Harvest comes to an end today.
The event, an education-based series for growers and retailers across Western Canada, opened discussions on everything from the economics of farming to self-driving tractors and flying drones that monitor crops, to herbicide resistance.
“Knowledge Harvest smashed all of our expectations,” says Howie Zander, National Sales and Accounts Manager for BASF Canada. “We loved being able to personally connect with so many growers and retailers. We learned as much from them as we hope they learned from us.”
With stops in Lethbridge, Portage la Prairie, Regina, Saskatoon, Yorkton, and Edmonton, Knowledge Harvest was designed to share new ideas and perspectives for sustainable agriculture with BASF customers. Best-selling author Richard Worzel was the keynote speaker and led a discussion of what the future of agriculture holds for elite growers.
“It has been a privilege to be able to talk with some of the best growers in the world over the past three weeks,” said Worzel. “In particular, I have enjoyed our discussions about how global demand will create opportunities for Canadian growers and how smart technologies will affect the way they farm.”
In addition to the keynote address from Worzel, breakout sessions provided attendees with information on how biologicals, inoculants, and seed treatments are opening new opportunities for crops; featured live plant demonstrations to show the effects and solutions on heat, drought and cold stress on crops; and offered strategies for managing herbicide resistance from industry experts.
“BASF pulled out all the stops with this one,” says Casey Koomen, a grower from Taber, Alberta who attended Knowledge Harvest. “It was done very professionally and the screens, lights and live plants were a nice touch.”
For more information on Knowledge Harvest, visit the online media kit:
http://www.agsolutions.ca/knowledgeharvest/mediakit.
Follow the discussion on Twitter @BASFAgSolutions #BASFKnowledgeHarvest
Topics
Species
