Company & Context:

As a global Seed Company, Vilmorin-MKS has strong basis over the 5 continents and offers a wide and original high-quality range to all the professionals of the vegetable chain. Vilmorin-MKS is specialized in the creation, production and marketing of vegetable and tree seeds and is entirely dedicated to agricultural professionals.
As a part of the Marketing team, you will be asked to support growth of our Carrot and Beetroot by recommending and managing the global strategy and development.

Main Responsibilities :

Market intelligence & Business outlook:

• Follow up and update market data in collaboration with the development and sales teams in order to anticipate major market trends.
• Elaborate Business plan, recommend, animate and execute mid and long term strategic plans to define ambition and to direct marketing, research and development activities of the specie (managed internally or sub-contracted).
• Maintain active benchmarking.

Innovation:

• Foster innovation within the company and animate it for products as well as for process.
• Ensure growth with innovation, by developing new concepts and new products in collaboration with Breeders, local Development & Sales teams, and Regional Crop Specialists.
• Develop « Downstream marketing » approach for the species and key targeted markets.

Lifecycle and Products’ management:

• Manage product life cycle and products range at worldwide level, within the objective of turnover and margin growth, with the support of Production, NPI flow Manager, Development & Sales teams and Regional Crop Specialists.
• Lead NPI process (New Product Introduction). Coordinate and animate development plans for new products with the Breeders, Development &sales team and Regional Crop Specialists.
• Support Sales teams with appropriate tools and technical information. Ensure the follow-up and updating of Vilmofolio (commercial and technical databse) for the products of the specie.
• Develop and implement product trial plans with breeders, regional crop Specialists and development teams.
• Manage the In and Out-sourcing activities in line with the species strategy.
• Supervise and challenge Sales forecasts and inventories’ management and actively participate to Production plans.
• Manage safety stock level for his crops and maintain proactivity of stock management.
• Maintain and improve product quality consistency, and lead Quality Chart follow-up.

Products’ Communications:

• Ensure execution of Commercial brands’ strategy on a regional level and respect at worldwide level
• Ensure best communication for products’ benefits by proposing specific and competitive USP for each target within the chain.
• Participate to products’ promotion (commercial and new products) to actively support local Development teams and Communication team, to implement effective and performant communication plans.

Profile :

The candidate must have a Master degree in Agronomy or Agriculture, with a strategic vision and good knowledge of seed or other agricultural products business. Acting frequently as a project leader, this person should know how to federate a team, be business oriented, diplomatic, with good possess negotiating skills; and ready to travel regularly. A previous experience in Marketing would be appreciated.

• Languages: Fluent English is mandatory, a second language can be a plus.

Location :

The position is ideally based in La Ménitré, France. Other locations can be discussed.

Application :

If you’re interested by this position, please, apply directly by sending your application (CV + Motivation letter in English) to:
https://talent.limagrain.com/job/job-product-manager-carrot-and-beetroot_2009.aspx