JOB DESCRIPTION:

BASF is proud to be an Affirmative Action and Equal Opportunity Employer.
 
Located in Research Triangle Park, NC the Market Research Expert will join a newly formed Strategic Marketing team to facilitate bringing the BASF Plant Science LP traits to the market place. The Expert will report to the Director, Strategic Marketing and will be responsible for developing and analyzing agriculture and biotech market data to support and drive market knowledge and business development of BPS technologies.  This individual will be the expert on the gathering and understanding of market data around customers, products, crops and competitors, and will serve as a key point of contact for other parties involved in the strategic business planning process.   The Analyst will also support and serve on cross-functional teams and interface daily with the Strategic Marketing Managers and the Partner Management group to ensure and support an accurate understanding of the market trends in crops and traits.
 
RESPONSIBILITIES INCLUDE:

• Interact and support business, project management and legal teams to lead and create market research projects
• Monitor trait partners' industry trends and participate in research projects as needed, provide market data and research support for development of product concepts
• Remain current on the overall agricultural and biotech industry with reviews of select industry trade journals and periodicals to enhance industry knowledge and understanding
• Work with Strategic Crop Marketing Managers to design and administer methodologically correct surveys and market studies and report on survey results that will support business needs
• Coordinate with market research teams within the overall BASF Corporation Business Excellence group and other business units (e.g. AP) to develop benchmarking, market intelligence and research tools and resources

Throughout the 20th century, BASF has played a leading role in agriculture and nutrition. BASF Plant Science (BPS) was founded in 1998 and is represented at six sites in four countries. With this international network of expertise, BPS is especially well equipped to be a leader in plant biotechnology. We develop sustainable solutions for superior agricultural productivity, better and healthier nutrition and renewable resources.  Leadership, creativity, teamwork and passion combined with our unique plant biotechnology expertise are the foundation for our success in the 21st century.

QUALIFICATIONS

REQUIRED:

• Bachelor's degree in Business Administration, Marketing, Ag Business or related field with 4 years of cumulative market research and analysis experience in the agricultural industry  
• Experience building presentations and reports based on data analysis
• Strong analytical thinking skills, influencing skills, interpersonal skills and demonstrated ability to work in a strong team environment
• Excellent communication skills, with good command of contemporary written and audiovisual tools such as Microsoft Access, Excel and Office Suite software
• Must be a highly motivated individual with strong self-directed capabilities

PREFERRED:

• MBA
• Prior experience in the Agriculture biotech industry
• Prior experience in market research

APPLY:

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